Last updated: October 31, 2026
AI Agent Authorization and Identity Pricing
An agent that can act without a permission boundary is not a feature. It is an incident waiting for a changelog entry.
Workforce identity: priced per seat
An AI agent needs the same thing a new hire needs — a bounded set of permissions, provable in an audit — except agents multiply faster than headcount and never sleep. The pricing model for workforce identity was built for humans and is now being stretched over agents: a per-user monthly fee, an annual contract, and a minimum that punishes small teams. Okta's published workforce pricing starts at $6 per user per month for Starter and $17 for Essentials, with a $1,500 annual minimum. Microsoft's Entra ID Premium P1 runs about $6 per user per month and P2 about $9 — and for organizations already paying for Microsoft 365, the marginal cost of core identity is often effectively zero, since it rides along with a subscription they already buy.
Customer identity: priced per active user
Customer identity inverts the model. Auth0, Okta's customer-identity cloud, charges per monthly active user rather than per seat: a free tier up to 25,000 MAUs, Essentials at $35 per month for 500 MAUs on the B2C plan ($150 for B2B), and Professional at $240 per month for 1,000 MAUs ($800 for B2B). That curve rewards apps with large registered-but-inactive bases and punishes apps whose users show up every day — the opposite shape from workforce pricing, and the reason an agent platform that authenticates both employees and end users usually ends up paying under two models at once.
| Auth0 plan | B2C price | B2B price |
|---|---|---|
| Free tier | $0 up to 25,000 MAUs | $0 up to 25,000 MAUs |
| Essentials (500 MAUs) | $35/month | $150/month |
| Professional (1,000 MAUs) | $240/month | $800/month |
Source: Auth0 pricing, via Rippling and Tech Insider comparisons — source · source
The connection tax
For teams adding enterprise single sign-on to a product, the unit is neither a seat nor an active user but a connection. WorkOS charges $125 per connection per month for its first 15 connections, and SSOJet Business from $118 per month (2 connections, $59 per connection billed annually). The agent-entitlement question sits one layer above all three models: whatever the billing unit, the product has to answer what an agent may do, what it may spend, and what it may never touch — and to prove the answer afterwards. Vendors that price only authentication will eventually be asked to price authorization, and the ones that already do will charge for it.
Changelog
- October 2026: First edition. Figures compiled from the public sources listed below; trend baselines set where no prior-period figure was published by the same source.
- October 31, 2026: Entra ID P1/P2 repriced to $7/$10; Okta Core Essentials $14 tier added; SSOJet $49.50 per-connection component dropped as unverified against current vendor pricing (verified base: $118/month for 2 connections). Okta, Auth0, and WorkOS rows reconfirmed.
Sources
- Okta and Auth0 pricing comparison — https://www.rippling.com/blog/auth0-vs-okta
- Enterprise authentication platform comparison (pricing verified July 2026) — https://ssojet.com/blog/enterprise-authentication-platforms-compared-2026
- Auth0 vs Okta comparison — https://www.siit.io/tools/comparison/auth0-vs-okta
- Entra ID vs Okta vs Auth0 pricing comparison, August 2026 — https://tech-insider.org/microsoft-entra-id-vs-okta-vs-auth0-2026/